Bachelor of Business Studies - 2016
American International University-Bangladesh(AIUB)
Management Information System (MIS)

Built a multidisciplinary foundation in business, information systems, and technology, combining management principles with enterprise systems, software analysis, databases, and digital solutions.

Highlights
  • Studied Enterprise Resource Planning (ERP), Customer Relationship Management (CRM), Business Analysis, Database Management, Systems Analysis & Design, and IT Project Management.
  • Completed academic projects involving ERP and CRM analysis, feasibility studies, workflow design, and business process modeling.
  • Designed and developed CMS-based websites using platforms such as WordPress, PrestaShop, and Drupal.
  • Gained practical experience in systems analysis, requirements gathering, usability evaluation, and digital solution design.
  • Developed research, reporting, and analytical skills to support data-driven business decision-making.
Intern - 2016
GP House, Dhaka
GrameenPhone Ltd.

Business Analytics & Operations

Supported business operations through analytical reporting, dashboard development, and User Acceptance Testing (UAT), contributing to operational performance monitoring across nationwide service centers.

Key Contributions
  • Developed analytical reports and dashboards covering nationwide service center performance.
  • Supported User Acceptance Testing (UAT) for operational initiatives.
  • Collaborated with cross-functional teams to improve reporting and operational processes.
  • Transformed operational data into actionable business insights.
Content Creator - 2018
MiXed Content Studios
MiXed Content Studios

Founded and operate MiXed Content Studios, an independent digital studio delivering integrated solutions across branding, product design, websites, digital marketing, and business systems. Partner with startups, SMEs, and entrepreneurs to build scalable digital experiences that combine creative strategy with technology to strengthen brand presence and improve business performance.

Core Expertise
  • Deliver end to end branding solutions, including brand identity, visual communication, marketing campaigns, and creative direction.
  • Design UI/UX experiences, websites, landing pages, and CMS driven platforms with a focus on usability and customer engagement.
  • Produce motion graphics, promotional videos, social media content, and multimedia assets for digital marketing initiatives.
  • Develop and manage websites, web applications, hosting environments, and digital infrastructure.
  • Support ERP and CRM selection, implementation, customization, and business process optimization.
  • Execute SEO, digital marketing, content strategy, and social media initiatives to improve online visibility and customer acquisition.
  • Collaborate with clients from requirements gathering through deployment, ensuring solutions align with business objectives and user needs.
Focus Areas
Digital Branding & Creative Strategy
Product Design (UI/UX)
Website & Digital Platform Development
ERP & CRM Solutions
Digital Marketing & SEO
Business Process Improvement
Digital Transformation
Master of Business Administration (MBA) - 2019
University of Dhaka
Marketing

Focused on strategic marketing, digital marketing, consumer behavior, brand management, and business research. Developed practical knowledge of market analysis, integrated marketing communications, and data driven decision making to support business growth.

Highlights
  • Specialized in digital marketing strategies, brand management, and market research.
  • Conducted academic research on the impact of social media marketing within the education sector.
  • Developed business communication and integrated marketing strategies aligned with customer acquisition and engagement.
  • Strengthened analytical and strategic decision making through marketing research and case studies.
Volunteer - 2020
Islamic Cultural Center, Dammam, Saudi Arabia
Islamic Cultural Center

Supported the organization's digital communication and community outreach initiatives by managing visual content, digital platforms, and branding. Contributed to strengthening the center's online presence through creative media, consistent communication, and technology driven engagement.

Key Contributions
  • Designed motion graphics, visual branding materials, and multimedia content to strengthen organizational identity and communication consistency.
  • Managed YouTube and social media platforms, publishing and organizing content to improve audience engagement and online visibility.
  • Produced, curated, and distributed digital content while maintaining consistent messaging across communication channels.
  • Supported community engagement initiatives through digital media, promotional campaigns, and online outreach strategies.
  • Assisted in website and digital content management to ensure timely communication and accessibility of organizational information.
  • Applied basic information security and data management practices to protect sensitive organizational and operational information.
Digital Operations & Business Support Executive - 2019
Dammam, KSA
Habikon Trading & General Contracting Est.

Business Operations & IT Support

Supported business operations through branding, website management, digital marketing, and IT operations while contributing to the organization's early digital transformation journey.

Key Contributions
  • Supported digital transformation through system implementation and workflow improvements.
  • Managed branding, business communication, proposals, and marketing materials.
  • Maintained company websites, email systems, and digital infrastructure.
  • Improved digital visibility through website management, SEO, and content strategy.
  • Provided IT operations support across software, hardware, and business systems.
Digital Transformation & IT Operations Executive - 2023
Dammam, KSA
Habikon Trading & General Contracting Est.

Digital Transformation & Strategy

Led digital transformation initiatives focused on establishing the company's digital footprint through branding, websites, enterprise systems, and online marketing. Worked closely with business stakeholders to improve operational workflows while supporting technology adoption across the organization.

Key Contributions
  • Led digital transformation initiatives to improve business operations.
  • Designed and developed corporate websites and digital communication materials.
  • Managed ERP (Odoo) implementation, optimization, user training, and business process improvements.
  • Executed SEO, digital marketing, lead generation, and website optimization initiatives.
  • Coordinated business, technology, and vendor teams to deliver digital solutions.
Diploma in Enterprise Systems Analysis &
Design with JEE - 2022
IsDB-BISEW
IsDB-BISEW IT Scholarship Programme

Skills: SQL · Software Testing · Angular · Java · Unified Modeling Language (UML) · Spring Boot · Testing

Junior Software Developer - 2023
United House
United Group (Orange Solutions Limited)

Enterprise Solutions & Implementation

Key Contributions
  • Supported ERP implementation and enterprise application deployment.
  • Delivered technical solutions for clients including Unimart, UHL, Asiatic, ADN Telecom, and Gunze United.
  • Improved application workflows and user interfaces.
  • Assisted in software customization, technical support, and post deployment maintenance.
  • Collaborated with cross functional teams to deliver enterprise business solutions.
Trainee Programmer - 2024
Niketon, Dhaka
CTrends Software & Services Ltd.

Software & Enterprise Application Development

Worked on enterprise business applications, contributing to both front end and back end development for client focused software solutions. Collaborated with development teams to customize enterprise applications, improve usability, and support deployment activities.

Key Contributions
  • Developed enterprise web applications using Spring Boot, JSP, Hibernate, PostgreSQL, JavaScript, and jQuery.
  • Built dynamic user interfaces and improved front end functionality.
  • Customized enterprise software according to client requirements.
  • Participated in testing, debugging, deployment, and production support.
  • Collaborated with development teams to deliver scalable business applications.
Technical Lead & Branding Specialist (Remote)
Dammam, Saudi Arabia.
Short Solutions Trading Est.





 

Digital Ecosystem Strategy

Served as the strategic partner responsible for designing, implementing, and continuously improving the company's digital ecosystem.

Areas of Responsibility
Brand Strategy & Visual Identity
Website Design & Development
UI/UX & Digital Experience
Content Creation & Business Profile Management
Social Media Management & Digital Marketing
Search Engine Optimization (SEO)
Business Process Improvement
Technical Leadership & System Support
Hosting, Server & Infrastructure Management

 

Digital Branding Executive - 2024
Baridhara, Dhaka
Apon Bazaar (AponTech Ltd.)

Digital Branding & Experience Leadership

I lead digital branding, creative communication, and digital experience initiatives across multiple business units. My role combines brand strategy, visual communication, website management, product experience, and business systems to strengthen customer engagement and improve operational efficiency.

Beyond creative execution, I collaborate with product, engineering, marketing, HR, sales, and operations teams to improve ERP (iBOS), CRM, and internal digital platforms while supporting digital transformation initiatives.

Key Contributions
  • Lead integrated branding, creative strategy, and digital communication initiatives across multiple business units.
  • Design marketing campaigns, retail branding, POSM, social media content, motion graphics, promotional videos, and multimedia assets.
  • Develop and maintain corporate websites, landing pages, and CMS driven content to strengthen digital presence.
  • Manage Meta Business Suite, Google Business Profile, website analytics, and digital communication channels.
  • Collaborate with engineering teams to improve ERP (iBOS) interfaces, workflows, and user experiences.
  • Support CRM platforms, traffic management applications, and internal web applications.
  • Conduct User Acceptance Testing (UAT), gather business requirements, validate system enhancements, and recommend UX improvements.
  • Partner with cross functional teams to deliver customer centric digital solutions and support business growth.
Brand & Creative Manager - 2025
Khulshi Mart (An AponTech Ltd. Maintained Operations)
Khulshi Mart

Khulshi Mart | Branding & Creative Leadership

I lead branding and creative initiatives for Khulshi Mart, overseeing digital communication, marketing campaigns, website management, and customer engagement. Working closely with Marketing and CRM teams, I help strengthen the company's digital presence while delivering consistent brand experiences across online and retail channels.

Key Contributions
  • Lead creative direction and integrated marketing campaigns across digital and physical touchpoints.
  • Design retail branding, promotional materials, social media content, motion graphics, and multimedia assets.
  • Design, develop, deploy, and maintain the company website.
  • Manage website content and digital communication channels to improve customer engagement.
  • Collaborate with Marketing and CRM teams to optimize digital campaigns and customer experiences.
  • Support business growth through creative strategy, website optimization, and digital engagement initiatives.